Montreal indie pop group, What If Elephants, strikes a delicate balance with their elegant and rousing sound – between accessible pop and deeper, introspective lyrics that lie just below the surface. The four friends put a positive perspective on adversity and find inspiration in the impact music can have on people.
New single, “Guilty Pleasure” (feat. Flara K), is the latest to be shared from What If Elephants’ forthcoming emotionally evocative Relationship Status EP. It’s a reminder that there are so many things we call guilty pleasures that are nothing to feel bad about. Take that day for yourself, curl up in a onesie with a good book and a cup of tea, and turn this track up.
Four times semifinalists in CBC Searchlight, winners in Canada’s Walk of Fame RBC Emerging Musician Program 2018, and featured both on Canada Destinations and Parcs Canada for promotional campaigns, they’ve resonated with fans across the country. They’ve recently performed with fellow Canadian acts such as Milk & Bone, The Royal Foundry, Port Cities, and Birds of Bellwoods, on tour at summer festivals and showcases such Canadian Music Week, POP Montreal and Festival Artefact – and tag on Beau’s Oktoberfest with opening for Neon Dreams.
Their recent singles, “Sugar Daddy” and “Guilty Pleasure,” are part of their forthcoming emotionally evocative sophomore EP, Relationship Status, made with collaborators; Tokyo Speirs (Walk Off The Earth), and rising hit maker, Lucas Liberatore (Corneille, Roch Voisine). The EP also showcases hometown fellow emerging artists; Bayla, Maya Malkin, Flara K, as well as Swedish pop force, Namelle – promising a series of insta-catchy, 80s sprinkled treats for hungry fans.